Manager, Subscriber Engagement

Who We Are:

SiriusXM and its brands (Pandora, SiriusXM Media, AdsWizz, Simplecast, and SiriusXM Connect) are leading a new era of audio entertainment and services by delivering the most compelling subscription and ad-supported audio entertainment experience for listeners -- in the car, at home, and anywhere on the go with connected devices. Our vision is to shape the future of audio, where everyone can be effortlessly connected to the voices, stories and music they love wherever they are.

This is the place where a diverse group of emerging talent and legends alike come to share authentic and purposeful songs, stories, sounds and insights through some of the best programming and technology in the world. Our critically-acclaimed, industry-leading audio entertainment encompasses music, sports, comedy, news, talk, live events, and podcasting. No matter their individual role, each of our employees plays a vital part in bringing SiriusXM's vision to life every day.

SiriusXM

SiriusXM is the leading audio entertainment company in North America, and the premier programmer and platform for subscription and digital advertising-supported audio products. SiriusXM's platforms collectively reach approximately 150 million listeners, the largest digital audio audience across paid and free tiers in North America, and deliver music, sports, talk, news, comedy, entertainment and podcasts. Pandora, a subsidiary of SiriusXM, is the largest ad-supported audio entertainment streaming service in the U.S. SiriusXM's subsidiaries Simplecast and AdsWizz make it a leader in podcast hosting, production, distribution, analytics and monetization. The Company's advertising sales organization, which operates as SiriusXM Media, leverages its scale, cross-platform sales organization and ad tech capabilities to deliver results for audio creators and advertisers. SiriusXM, through SiriusXM Canada Holdings, Inc., also offers satellite radio and audio entertainment in Canada. In addition to its audio entertainment businesses, SiriusXM offers connected vehicle services to automakers.

How you'll make an impact:

SiriusXM is seeking a data-driven and detail-oriented Manager, Subscriber Engagement to support the execution of lifecycle marketing programs that drive subscriber engagement, product adoption, and revenue growth. This role will help build and optimize multi-channel campaigns that enhance customer retention and maximize subscriber value. The ideal candidate is experienced in CRM marketing, comfortable working with marketing automation tools like Salesforce, and eager to leverage data to refine and optimize campaigns.

What You'll Do:

• Support Multi-Channel Campaign Execution: Assist in building and managing personalized engagement campaigns across email, mobile, and other digital channels to drive retention and revenue growth.
• Work with Marketing Technology: Help set up and monitor automated journeys and campaign workflows within Salesforce and other marketing automation platforms.
• Analyze & Optimize Performance: Track key campaign metrics, analyze results, and support A/B testing initiatives to enhance effectiveness and improve subscriber engagement.
• Collaborate Cross-Functionally: Work closely with teams including Marketing Ops, Data Analytics, and Product to ensure smooth execution and alignment with broader business objectives.
• Maintain Campaign Timelines & Assets: Assist in managing project timelines, creative briefs, and testing plans to ensure marketing initiatives are executed on time and at a high standard.

What You'll Need:

• Experience: 5+ years in CRM, retention marketing, or marketing operations, preferably in a subscription-based or consumer tech environment, with some experience using Salesforce or similar platforms.
• Analytical Skills: Ability to interpret campaign performance data, identify trends, and support data-driven decision-making.
• Project Coordination: Strong organizational skills with the ability to manage multiple projects and deadlines.
• Customer-Focused Mindset: Understanding of customer segmentation, lifecycle marketing, and strategies to Increase engagement and retention.
• Must have legal right to work In the U.S.

At SiriusXM, we carefully consider a wide range of factors when determining compensation, including your background and experience. These considerations can cause your compensation to vary. We expect the base salary for this position to be in the range of $82,000 to $108,000 and will depend on your skills, qualifications, and experience. Additionally, this role might be eligible for discretionary short-term and long-term incentives. We encourage all interested candidates to apply.

Our goal at SiriusXM is to provide and maintain a work environment that fosters mutual respect, professionalism and cooperation. SiriusXM is an equal opportunity employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, national origin, ancestry, alienage or citizenship status, age, disability or handicap, sex, gender identity, marital status, familial status, veteran status, sexual orientation or any other characteristic protected by applicable federal, state or local laws.

The requirements and duties described above may be modified or waived by the Company in its sole discretion without notice.