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Vice President of Marketing

Permobil, Inc.
United States, Tennessee, Lebanon
Nov 04, 2025

Vice President of Marketing

Would you like to work in an international environment where you'll make a difference every day? At Permobil, we're looking for game-changers to join us as we innovate for individuals and develop the world's most advanced assistive solutions.

At Permobil, the people who use our products come first. Our purpose is to create advanced assistive solutions that make the lives of adults and children living with disabilities more enriching. Our people are passionate about pushing the boundaries of technology to deliver innovations that improve lives. We are a sustainable and responsible business committed to continuous improvement, and our customers can trust us to provide market-leading solutions driven by insights-based clinical data.

Key Tasks
The Vice President, Marketing (Americas) leads the regional
marketing organization responsible for downstream strategy, execution, and
performance across all portfolios: Power Wheelchairs, Manual Wheelchairs, Power
Assist Devices, Seating & Positioning, and PDG. This leader drives how
innovation from Permobil's global nodes becomes market success through launch
readiness, portfolio ownership, brand storytelling, and digital engagement.
The role combines strategic direction and hands-on
leadership, ensuring the Americas region delivers measurable impact in brand
preference, market share, and customer satisfaction.

Key Responsibilities
1. Product
Commercialization
Lead downstream strategy and execution for all product categories.
Own launch readiness, positioning, pricing localization, and regional sales enablement.
Partner with Sales/Education to drive product training, events, and trade show execution.
Maintain alignment between regional commercialization and global innovation nodes.

2. Brand and Digital
Engagement
Strengthen Permobil's market presence through unified brand storytelling, content strategy, and digital marketing.
Oversee creative, video, and campaign execution across platforms and channels.
Ensure brand consistency while localizing messaging for regional markets.
Expand reach through digital campaigns, social engagement, and end-user storytelling.

3. Marketing
Operations and Insights
Lead marketing operations and performance management, including budgeting, dashboards, and KPIs.
Integrate marketing automation and analytics tools to track impact and ROI.
Simplify and standardize marketing processes for cross-functional visibility and agility.

4. Cross-Functional
Collaboration
Partner closely with Sales, Customer Experience, and Clinical Education to align commercial execution.
Serve as the primary marketing liaison to global functions including Innovation and Communications.
Coordinate government affairs messaging and advocacy initiatives with internal partners.

5. Leadership and
Team Development
Lead a high-performing commercial marketing team spanning product, brand, digital, and operations disciplines.
Build a culture of accountability, creativity, and continuous improvement.
Develop and coach talent to ensure career growth and succession readiness.

Why Permobil is a great next step for you!

1. You'll make a difference. Every day

Everything we do leads to understanding and improving the lives of our users. Through our evidence-based innovation, we make a difference to people's lives.

2. You'll make your mark as part of our future

We collaborate with colleagues across borders to Innovate for Individuals. The impact you make personally could lead change around the world.

3. You'll feel welcome from day one

We're known for being great colleagues, who are collaborative, fun and at the cutting-edge. Everyone in the Permobil family cares as much as you do about making a positive difference.

4. You can have a lifestyle you love

You're always close to nature, yet never far from civilization. We want everyone who works for us to have a lifestyle they love - at work and beyond.

Who you are
You are passionate, innovative, and ambitious.
You want to make a difference for others and feel fulfilled when you can see
the link between the work you do and positive improvements in the lives of
others. You search out opportunities and are prepared to go off the beaten
track to chase your dreams. You don't follow the herd - you find new ways of
working and go where you see potential to make your mark. You are a pioneer, a
revolutionary, a game-changer and you are who we're looking for.


Your Background

You have a High School Diploma or equivalent education.

12+ years in marketing or commercial leadership, with at least 5 years leading multidisciplinary teams.
Proven success driving commercialization and go-to-market execution for complex, multi-product portfolios.
Strong understanding of brand management, digital marketing, and sales enablement.
Exceptional communication, analytical, and collaboration skills.
Experience leading organizational change and building scalable processes.
Other
qualifications or experiences.


Information

Please apply via our career page. We will
conduct selection continuously so send us your application today!

For additional information about the position, please contact Manager title, Manager name, Manager Contact information.
For information about the recruitment process, please contact the recruiter, Recruiter Name, HR BP contact info.

For information regarding Permobil's Privacy Notice, please visit privacy.permobil.com

At Permobil, diversity fuels our innovation in creating life-changing mobility solutions. We embrace the unique talents and perspectives of individuals from all backgrounds to drive our mission forward. Join Permobil and be part of a team where diversity is not just valued, but essential to our success in delivering personalized mobility solutions.

Permobil is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. Please respect that we do not wish recruitment assistance or advertising, we decline calls from recruitment and advertising providers.

More about Permobil

Permobil founder Dr. Per Udden believed that helping people achieve the greatest level of independence is a basic human right and, for over 50 years, Permobil has held fast to that belief. Permobil is a global leader in advanced rehabilitation technology, passionate about better understanding our users' needs and improving their quality of life through state-of-the-art healthcare solutions. Today, those solutions include power wheelchairs, seating and positioning products, power assist, and manual wheelchairs.

Permobil is part of Patricia Industries, a subsidiary of Investor AB, and is headquartered in Sweden. Permobil has 1900 team members in more than 18 countries around the world. For more information regarding the company's storied history and complete product line, visit permobil.com.

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